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+Product Management

23rd Jan 2015

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The Voice of the Customer

Regardless of the industry you are in, one of the best ways to inject the customers’ points of view into a product is to expose those people who are designing...

+Product Management

24th Aug 2014

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Chasing The Sale = Chasing Your Tail?

Anyone who has worked with me over the past few years will be familiar with my strong opinions regarding the importance of solid product management in a software development company.  I admit,...

+Product Management

27th Jun 2014

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Defining Your Product

Whether you work in product management, marketing, or sales, a good problem statement can be very beneficial in helping to define, market, or sell your products. The other day a...

+Product Management

12th Jun 2014

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Affordable Usability Tests

  There is a common question asked in most companies I’ve gone to work for, and that is “How do we make software that people enjoy using?” Well, I have...

+Product Management

07th Jun 2014

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What drives your software company?

In my many years working with software development companies, I’ve seen three distinct types of leadership, each with its own challenges. The leadership tends to evolve along a consistent path...

+Product Management

17th May 2014

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Outsourcing: Is It Right For You?

It comes as no surprise to any of us that the offshoring of software development and testing efforts has become the standard for most companies. But what drives that decision,...

+Product Management

27th Apr 2014

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Write Once, Print Often

A wise man once taught me that there is no need to write and rewrite and write again the marketing collateral for websites, brochures, and flyers for a product. In...

+Product Management

28th Jun 2012

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Checkpoints When Outsourcing

I have been fortunate enough over the years to work for some exciting software companies. Many of my favourite are, sadly, no longer with us. When looking back over why...

+Product Management

01st May 2012

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What They Need, Not What They Want

WARNING: This is the most deeply technical of my posts so far. You might want to have an aspirin ready. One of the things I’ve learned over the years is that when...

+Product Management

21st Oct 2009

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Breaking the Rules to Do Things Right

Today we officially launched Mali Developer Center at ARM TechCon3 in San Jose, California. This portal brings together a variety of resources and tools for software engineers writing code for...

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